Search Engine Marketing
Today's search engines have become directory listings vital to all businesses, making traditional tools such as the Yellow Pages nearly obsolete.
Never before has there been an opportunity to target customers and
measure results with such precision.
Paid search programs, including Google Adwords, Yahoo Advertising and
Microsoft adCenter, make it possible to prioritize your company's listing to
a select group of prospects, targeted by location and specific topic of interest.
Our SEM program includes assessment of goals, positioning and geographic targets; development of strategy, budget, key words and ad language; ad placement and coordination; traffic tracking and program review.